issue:
the client requested a motion identity, in addition to a series of videos to showcase products and value.
the client requested a motion identity, in addition to a series of videos to showcase products and value.
my role:
i worked with the in-house marketing/content team to establish guidelines for what the motion should and should not convey. i led the charge on the video creation, as well as asset selection and creative direction for the entire project.
i worked with the in-house marketing/content team to establish guidelines for what the motion should and should not convey. i led the charge on the video creation, as well as asset selection and creative direction for the entire project.
solution:
we were able to put together some very clean video assets to use on social media platforms. these are formatted in 60fps and were created with the intent for the client to use in future projects, or for various other events.
we were able to put together some very clean video assets to use on social media platforms. these are formatted in 60fps and were created with the intent for the client to use in future projects, or for various other events.